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      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759192622026-PDL4M0MVKZI0EECOER1Z/Cool-It-Cooler-09-29-2025_08_31_PM%2B%25281%2529.png</image:loc>
      <image:title>Portfolio - Cool-It Cooler</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759192633503-8LZD4DBHZHINCEP9UT4Y/Private-Label-%25E2%2580%2594-Cool-It-Cooler-09-29-2025_08_31_PM.png</image:loc>
      <image:title>Portfolio - Cool-It Cooler</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759192645725-XCDBZR40KR1EEU67H4F8/Cool-It-Cooler-09-29-2025_08_33_PM.png</image:loc>
      <image:title>Portfolio - Cool-It Cooler</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/a-mat-creative</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759184727304-0RF1AFGMFFEOPXPTOEMY/A-Mat-Creative-Uncover-Your-Brand-Voice-%25E2%2580%2594-Start-Today-09-29-2025_06_16_PM%2B%25281%2529.png</image:loc>
      <image:title>Portfolio - A. Mat Creative</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759184973396-5ZW2C42WERD43WBUECHM/A-Mat-Creative-Uncover-Your-Brand-Voice-%25E2%2580%2594-Start-Today-09-29-2025_06_19_PM.png</image:loc>
      <image:title>Portfolio - A. Mat Creative</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759185561811-V6WG9WY1K51S6ZUZTEBW/A-Mat-Creative-Uncover-Your-Brand-Voice-%2525E2%252580%252594-Start-Today-09-29-2025_06_18_PM.png</image:loc>
      <image:title>Portfolio - A. Mat Creative</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759184996392-V56LMEWNT4FEVQB4RF6J/About-Start-Your-Narrative-Today-%25E2%2580%2594-A-Mat-Creative-09-29-2025_06_19_PM.png</image:loc>
      <image:title>Portfolio - A. Mat Creative</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759185007893-OR1E76JWLPVSJ9BP1E86/Method-Uncover-Your-Story-%25E2%2580%2594-Act-Now-%25E2%2580%2594-A-Mat-Creative-09-29-2025_06_20_PM.png</image:loc>
      <image:title>Portfolio - A. Mat Creative</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/bryanna-doughty</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758937313754-KKUDZCTBC2VTHD2ULEVJ/Bryanna-Doughty-08-18-2025_06_37_PM.png</image:loc>
      <image:title>Portfolio - Bryanna Doughty LLC - Before</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758937031684-YYH1FFY13YL5T4SBJNFY/Bryanna-Doughty-09-26-2025_09_28_PM.png</image:loc>
      <image:title>Portfolio - Bryanna Doughty LLC - After</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758936967762-0WG232ZDTNLPBVD87D1R/About-%25E2%2580%2594-Bryanna-Doughty-09-26-2025_09_35_PM.png</image:loc>
      <image:title>Portfolio - Bryanna Doughty LLC</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758936929880-MQX1YQP8G6FL4GM0P0BQ/Our-Approach-%25E2%2580%2594-Bryanna-Doughty-09-26-2025_09_30_PM.png</image:loc>
      <image:title>Portfolio - Bryanna Doughty LLC</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758936943611-KJZ05WNBML7UQ6DI1GWJ/Bryanna-Doughty-09-26-2025_09_29_PM.png</image:loc>
      <image:title>Portfolio - Bryanna Doughty LLC</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758936918974-DBAF7A7ET4K88VT7KMJ6/Existing-Clients-%25E2%2580%2594-Bryanna-Doughty-09-26-2025_09_30_PM.png</image:loc>
      <image:title>Portfolio - Bryanna Doughty LLC</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/kim-gebro</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758934443708-Z1HS6LLCZABJHOSQABAS/Kim-Gebro-Soul-Gazing-Spiritual-Mentorship-Sessions-09-26-2025_08_52_PM%2B%25283%2529.png</image:loc>
      <image:title>Portfolio - Kim Gebro</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758934454241-5BQB6GQ6O2VO2AP4O283/Kim-Gebro-Soul-Gazing-Spiritual-Mentorship-Sessions-09-26-2025_08_52_PM.png</image:loc>
      <image:title>Portfolio - Kim Gebro</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758934465942-OYPF7ZRF8QG8YWA7KX1Y/Kim-Gebro-Soul-Gazing-Spiritual-Mentorship-Sessions-09-26-2025_08_52_PM%2B%25281%2529.png</image:loc>
      <image:title>Portfolio - Kim Gebro</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758934478659-HVHZWV8ZD5K10MGU96Y7/Kim-Gebro-Soul-Gazing-Spiritual-Mentorship-Sessions-09-26-2025_08_52_PM%2B%25282%2529.png</image:loc>
      <image:title>Portfolio - Kim Gebro</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758935225043-XZF579GY8O0CRM49TXSN/THE-INTENTION-Kim-Gebro-09-26-2025_08_47_PM.png</image:loc>
      <image:title>Portfolio - Kim Gebro</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758935260724-7J82P3SC1TL3C16YM0W7/My-Shop-Downloadable-Practices-and-Techniques-Kim-Gebro-09-26-2025_08_45_PM.png</image:loc>
      <image:title>Portfolio - Kim Gebro</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758935310214-DWXSCSBAW8FUXJ4QSVS9/Kim-Gebro-Soul-Gazing-Spiritual-Mentorship-Sessions-09-26-2025_08_44_PM.png</image:loc>
      <image:title>Portfolio - Kim Gebro</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1758935238732-IZ9PETBIDQM5TWZ2ONAF/THE-INTENTION-Kim-Gebro-09-26-2025_08_46_PM.png</image:loc>
      <image:title>Portfolio - Kim Gebro</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/d3fiq265iosrc0n9o9x3um27q5j1kl</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/bdff0595-fcc6-4f2c-841a-8ad27a10743f/Screenshot+2025-09-20+201930.png</image:loc>
      <image:title>Portfolio - Sabrina Mueller Counseling - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/b39258b5-6d8a-496f-bff6-ad12b5a4e775/About-%E2%80%94-Sabrina-Mueller-Counseling-09-20-2025_08_41_PM.png</image:loc>
      <image:title>Portfolio - Sabrina Mueller Counseling - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/6591dbce-5659-4023-ba5f-5464337572f1/Sabrina-Mueller-Counseling-09-20-2025_08_42_PM.png</image:loc>
      <image:title>Portfolio - Sabrina Mueller Counseling - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/ekoko-pauline-skin</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/3c4c0a8d-d649-453b-ac83-59fddfb1bc3f/Screenshot+2025-09-21+153108.png</image:loc>
      <image:title>Portfolio - Ekoko Pauline Skin - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/b6482df6-9f41-4e6a-9976-888b8b60ffdf/Curated-Skincare-Rituals-Products-Ekoko-Pauline-Skin-%E2%80%94-Ekoko-Pauline-Skin-09-21-2025_03_40_PM.png</image:loc>
      <image:title>Portfolio - Ekoko Pauline Skin - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/starpro</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759189878534-RAOMW54THL1PERFV38BS/StarPro+%281%29.png</image:loc>
      <image:title>Portfolio - StarPRO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759190298307-V3TF1AE7BB7ZHWCWP5P9/StarPRO-Manager-Smarter-Multi-Facility-Oversight-StarPro-09-29-2025_07_57_PM.png</image:loc>
      <image:title>Portfolio - StarPRO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759190357470-2TDF7P984TE61D9MJ6OW/Skilled-Analytic-Software-for-Nursing-Homes-StarPRO-09-29-2025_07_14_PM%2B%25282%2529.png</image:loc>
      <image:title>Portfolio - StarPRO</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/wanderlust</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/kawartha-art-gallery-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759190914069-B74DTY4RMUD5TVENUNA3/Kawartha-Art-Gallery-Lindsay-Ontario-09-29-2025_08_07_PM%2B%25281%2529.png</image:loc>
      <image:title>Portfolio - Kawartha Art Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759191073122-QY09S5BQ9S7JHS6M1CCB/TALL+META+AD-5.png</image:loc>
      <image:title>Portfolio - Kawartha Art Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759191073349-U9XTQ9MQQD6X630MRCMM/Screenshot+2025-09-22+at+7.36.45%E2%80%AFAM.png</image:loc>
      <image:title>Portfolio - Kawartha Art Gallery</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/barnes-mechanical</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936330763-M90BCUVS2OCEGPVTYS8W/Barnes%2BMechanical%2BGif-.gif</image:loc>
      <image:title>Portfolio - Barnes Mechanical - Project Brief</image:title>
      <image:caption>After completing their branding, Barnes Mechanical was ready to expand their online presence with a professional website. We designed a custom Squarespace 7.1 site that reflects their expertise in HVAC and electrical services. The website features compelling, SEO-optimized copy, a clean layout tailored for mobile, and clear calls to action for both residential and commercial clients. Post-launch, we provided training to ensure the site remains a strong foundation for their digital presence.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936335881-9L03XHDUGSHXXOAZ6J1Y/Barnes+1.png</image:loc>
      <image:title>Portfolio - Barnes Mechanical</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936340106-TSZJL634L2IZCQLYO8PK/Barnes+3.png</image:loc>
      <image:title>Portfolio - Barnes Mechanical</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936343969-EV2HAZ3RAY3FEHYXS38H/Barnes+2.png</image:loc>
      <image:title>Portfolio - Barnes Mechanical</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/canadian-beer-league</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936387295-JRFGMHYPV9LPIJBNEBKE/Canadian%2BBeer%2BLeague%2B-%2Bgif.gif</image:loc>
      <image:title>Portfolio - Canadian Beer League - Project Brief</image:title>
      <image:caption>Canadian Beer League offers adult instructional hockey programs, leagues, and organized shinny across Canada. While their original DIY site had strong branding and content, it lacked the visual appeal and functionality to match their growing presence. We completed a full website redesign, enhancing aesthetics and usability with custom features like mega menu dropdowns, scrolling animations, and advanced accordion blocks to display seasonal schedules. The site was fully mobile-optimized, SEO-enhanced, and designed for scalability. We also provided custom training so the team could confidently manage updates, including duplicating design templates and sections for easy content expansion. The result is a bold, user-friendly site that clearly communicates their programs and markets.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936391983-376FIKAVR0DBYIJQ3TC8/CBL+1.png</image:loc>
      <image:title>Portfolio - Canadian Beer League</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936398379-3VJX8KK3GHJBLAV8N3GZ/CBL+2.png</image:loc>
      <image:title>Portfolio - Canadian Beer League</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936400174-XCAO4N3C4N9QAKKWCEGS/CBL+3.png</image:loc>
      <image:title>Portfolio - Canadian Beer League</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/bernard-hampton-photography</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936453564-D78OZXNR0J1316CVN5DA/BHP%2B-%2BGIF%2Bmain.gif</image:loc>
      <image:title>Portfolio - Bernard Hampton Photography - Project Brief</image:title>
      <image:caption>Bernard Hampton is a talented photographer with a growing body of compelling landscape and travel imagery. He approached us looking for a professional online presence to showcase and sell his work through high-quality print sales. We delivered a full website redesign that balances visual impact with clean, intuitive navigation—putting Bernard’s photography front and center. The new site is fully mobile responsive, SEO optimized, and built for long-term ease of use, allowing Bernard to update and manage his content with confidence. To support print sales, we seamlessly integrated Printique, a premium print-on-demand platform that enables visitors to browse and purchase Bernard’s work in a variety of formats. We also restructured the site architecture to improve discoverability and user flow, laying the foundation for organic growth and audience engagement. The result is a sleek, scalable portfolio that turns Bernard’s passion into a polished and professional digital storefront.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936461743-JQT1Z7QPMM19R90HK7HM/BHP+1.png</image:loc>
      <image:title>Portfolio - Bernard Hampton Photography</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936466358-OKRFSXN75AQCRX05NQX4/BHP+2.png</image:loc>
      <image:title>Portfolio - Bernard Hampton Photography</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936470565-QB9C1B0AK781KIW4GW45/BHP+3.png</image:loc>
      <image:title>Portfolio - Bernard Hampton Photography</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/nooshy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936514036-646OVBAQXCE2MFL8PAUV/Nooshy%2B-%2BGIf.gif</image:loc>
      <image:title>Portfolio - Nooshy - Project Brief</image:title>
      <image:caption>When Nooshy approached us, we were instantly smitten. With beautifully developed branding and charming brand characters already in place, all they needed was a website worthy of their vision. Our mission? To create a custom Squarespace 7.1 experience that felt as elevated, joyful, and lovable as the dogs (and humans) it was made for. We designed a fully responsive, SEO-optimized website with layered scrolling, subtle animations, and playful hover effects to bring Nooshy’s visual identity to life. Every interaction was thoughtfully considered to reflect their premium, lifestyle-forward vibe—right down to the curated mix of free and premium stock photos and video that aligned seamlessly with their brand guidelines. Post-launch, we provided personalized training to ensure their team felt confident maintaining the site long after we handed over the leash. This was truly a tail-waggingly fun project, and as lifelong dog lovers, we were proud to be part of Nooshy’s pack.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936518324-5LUBR84I0PW729LBSXB1/Noosh+1.png</image:loc>
      <image:title>Portfolio - Nooshy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936521120-HQAJJ837B3J4JDQPSB7I/Noosh+2.png</image:loc>
      <image:title>Portfolio - Nooshy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936523358-S0TN3IDEDY99QN848098/Noosh+3.png</image:loc>
      <image:title>Portfolio - Nooshy</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/italy-abroad-program</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936600319-OHNP5CFGZMOY5BB6H0KL/Italy%2BAbroad%2BProgram%2B-%2BMain.gif</image:loc>
      <image:title>Portfolio - Italy Abroad Program - Project Brief</image:title>
      <image:caption>Italy Abroad Program came to us with a vision to enhance their website with a more professional presence and functional features to support student applications. While the original request included a portal, we identified the need to modernize the brand and overall site experience first. We refreshed the branding for better web compatibility and completed a full website redesign with mobile responsiveness and SEO optimization. The new site beautifully reflects the founder’s passion for Italian culture and student travel, offering a clear overview of the program and an improved user experience. We also created a new custom application form, backed up the original store setup, and provided training so the team can manage the site with confidence. The updated platform supports either the original shop solution or third-party integration, giving Italy Abroad flexibility as they grow.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936608612-VBVMJTXIU8VGOE25F47O/IAP1.png</image:loc>
      <image:title>Portfolio - Italy Abroad Program</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936612271-LF4551XCRYNK46Y13TE8/IAP2.png</image:loc>
      <image:title>Portfolio - Italy Abroad Program</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936618728-CITY5G5AER9BL95BHU50/IAP3.png</image:loc>
      <image:title>Portfolio - Italy Abroad Program</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/independent-custom-graphics</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936652677-P0ZYI6ECTHL9S0JYCXA5/Independent%2BCustom%2BGraphics%2B%2B-%2BMain.gif</image:loc>
      <image:title>Portfolio - Independent Custom Graphics - Project Brief</image:title>
      <image:caption>Independent Custom Graphics came to us with a clear vision: transform their outdated website into a modern, artistic, and user-friendly showcase of their work. With 13 years in business as a self-taught designer, screen printer, and embroiderer, the owner wanted the new site to better reflect the quality and creativity behind their services. We reimagined the website with a clean, contemporary design that highlights their core offerings—screen printing and embroidery—while seamlessly incorporating signage and vehicle graphics. The result is a bold, visually engaging site that balances artistry with usability, making it easy for visitors to explore services and connect with the brand.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936658738-7DRFYV9PLE4KF5XPCG7X/Independent+Custom+Graphics+3.png</image:loc>
      <image:title>Portfolio - Independent Custom Graphics</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936661940-SXFC4T959OLNF5N9EI4Y/Independent+Custom+Graphics+1.png</image:loc>
      <image:title>Portfolio - Independent Custom Graphics</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936666361-CBHCLE0E7IXIBOB1IPM3/Independent+Custom+Graphics+2.png</image:loc>
      <image:title>Portfolio - Independent Custom Graphics</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/ronnie-landfield</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936707913-1V5AGIP4IVGFO1P24S2Z/Ronnie%2BLandfield%2Bmain%2Bgif.gif</image:loc>
      <image:title>Portfolio - Ronnie Landfield - Project Brief</image:title>
      <image:caption>We worked with artist Ronnie Landfield to completely redesign his outdated Squarespace 5 website, migrating him to the modern and fully responsive Squarespace 7.1 platform. The project focused on creating a fresh new look and feel that better reflects his body of work while significantly improving functionality for both visitors and self-management. Key updates included mobile optimization, SEO enhancements, and a more intuitive site structure. We also introduced a dedicated portfolio section to showcase his artwork and an events page to highlight upcoming exhibitions. In addition to the redesign, we provided training and support to ensure Ronnie could confidently manage and update the site himself, and we assisted with domain connection and a smooth launch process. The result is a visually engaging, easy-to-navigate website that supports Ronnie’s evolving needs as a working artist.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936713305-XKM94DVRNCPOC3NZRWB3/Ronnie+Landfield+2.png</image:loc>
      <image:title>Portfolio - Ronnie Landfield</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936715661-Z6263N766KI8FBL9Y7HH/Ronnie+Landfield+1.png</image:loc>
      <image:title>Portfolio - Ronnie Landfield</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936718791-3C5H3ODP97T2ICKOHFPX/Ronnie+Landfield+3.png</image:loc>
      <image:title>Portfolio - Ronnie Landfield</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/live-lighter</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936756371-ZFG5E7KIYXF19EACIWKO/Live%2BLighter%2Bgif.gif</image:loc>
      <image:title>Portfolio - Live Lighter - Project Brief</image:title>
      <image:caption>For Dr. Meghan Von Linden, a cognitive behavioral psychologist and founder of Live Lighter, we developed an engaging and professional Squarespace 7.1 website designed to reflect her 15 years of expertise in trauma and behavioral interventions. Dr. Von Linden envisioned a digital space that felt calming, hopeful, and inviting—qualities we brought to life through a light, organic design that thoughtfully built upon her existing branding. The project included a polished landing page and three supporting subpages: About, Services, and Contact. To enhance the user experience, we curated supplementary imagery, implemented custom code for subtle yet distinctive hover animations, and ensured the entire site was optimized for both mobile performance and SEO. We also provided custom training videos to empower Dr. Von Linden to confidently manage her website moving forward. The result is a warm, welcoming online presence that supports her mission to help clients live lighter.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936760919-6ITTWTB0RHN7R9SLSEBO/Live+Lighter+1.png</image:loc>
      <image:title>Portfolio - Live Lighter</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936764881-H60U8MTDYOF5MNENG5HA/Live+Lighter+2.png</image:loc>
      <image:title>Portfolio - Live Lighter</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936768773-VYZVTSLYGJEPSR424XVB/Live+Lighter+3.png</image:loc>
      <image:title>Portfolio - Live Lighter</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/foothill-printing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936852394-LKVCN9ERXAKD45BJVOGZ/Foothill%2Bmain%2Bgif.gif</image:loc>
      <image:title>Portfolio - Foothill Printing - Project Brief</image:title>
      <image:caption>Foothill Printing came to us as they prepared to launch a new branch of their established San Francisco printing business in Nevada County, CA. With a strong focus on serving local businesses through high-quality marketing materials—such as stickers, labels, brochures, and flyers—they needed a bold, energetic brand and online presence to match. We developed vibrant, colorful branding and brought it to life through a fully custom Squarespace 7.1 website. Our work included image and video curation, custom loading and hover animations, SEO and mobile optimization, and seamless Jotform integration to streamline client inquiries and file uploads. We also provided in-depth training so their team could confidently manage the site going forward.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936856049-225EXJ3X1AWZ0V7TAL2C/Foothill+1.png</image:loc>
      <image:title>Portfolio - Foothill Printing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936858630-L8NF1XB1N53F3GAETOIM/Foothill+2.png</image:loc>
      <image:title>Portfolio - Foothill Printing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936861605-JF332197ZM6T4GVTNTL3/Foothill+3.png</image:loc>
      <image:title>Portfolio - Foothill Printing</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/log-chateau-park</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936903553-8GRYM9GXUCJYUHRJHUQT/Log+Chateau+1.png</image:loc>
      <image:title>Portfolio - Log Chateau Park</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936908192-MBH3GIVE58I1G5RYOO8H/Log+Chateau+2.png</image:loc>
      <image:title>Portfolio - Log Chateau Park</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936911651-R0EP8JRY8NRMFVJS1LVL/Log+Chateau+3.png</image:loc>
      <image:title>Portfolio - Log Chateau Park</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/chad-inker-lpc</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936941463-X5UUVD2QUMU2ZICP0FXR/Chad%2BInker%2B-%2Bmain%2Bgif.gif</image:loc>
      <image:title>Portfolio - Chad Inker, LPC - Completed: April 2025</image:title>
      <image:caption>Chad Inker, LPC, needed a website overhaul to modernize his online presence and improve client engagement. His outdated site required a fresh, professional design to effectively showcase his services. We migrated his site to Squarespace 7.1, implementing a complete redesign with an updated layout, curated imagery, mobile optimization, refined copy, custom icons, and SEO enhancements. The new design aligns with his brand, ensuring a welcoming and professional feel. Mobile optimization provides a seamless experience across devices, while SEO improvements enhance visibility. With clearer content and engaging visuals, the site now effectively communicates Chad’s expertise and services. The polished, user-friendly design strengthens his online presence, making it easier for potential clients to connect with him.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936945206-P9NW0VE7XXC5CEOTTTJK/Screenshot+2025-04-15+080606.png</image:loc>
      <image:title>Portfolio - Chad Inker, LPC</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936946958-727SMT29JC0RVE480ZD4/Screenshot%2B2025-04-15%2B080705.jpg</image:loc>
      <image:title>Portfolio - Chad Inker, LPC</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936949698-83TQGO6Z95MKSN9Q1Z8F/Screenshot+2025-04-15+081116.png</image:loc>
      <image:title>Portfolio - Chad Inker, LPC</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/mon-valley-initiative</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936984922-0II731KZ05V37R6TLXK2/MVI%2BMain.gif</image:loc>
      <image:title>Portfolio - Mon Valley Initiative - Completed: March 2025</image:title>
      <image:caption>Mon Valley Initiative (MVI) is a regional community development organization serving communities south of Pittsburgh, offering job assistance, financial coaching, homeownership counseling, real estate development, and managing over 160 units of affordable rental housing. Their website needed a modern redesign to improve usability, consolidate content, and create a more effective user experience. We built their new site in Squarespace 7.1, streamlining the structure for clarity and optimizing navigation with a custom mega menu. Using SquareKicker, CSS, and JavaScript, we incorporated loading animations and dynamic content displays to enhance engagement. The new site is fully mobile-responsive and SEO-optimized, making it easier for visitors to explore MVI’s services, navigate rental listings, and take key actions like contacting the organization or making a donation. The result is a modern, user-friendly platform that effectively supports MVI’s mission and community outreach.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936990265-ESZMGW33UT45UAJYXJYX/MVI+1.png</image:loc>
      <image:title>Portfolio - Mon Valley Initiative</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936994125-UHP6PM2AORP7XYQNREAN/MVI+2.png</image:loc>
      <image:title>Portfolio - Mon Valley Initiative</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751936999233-09OE182ZBBXT0605SWTX/MVI+3.png</image:loc>
      <image:title>Portfolio - Mon Valley Initiative</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/kitchen-design-studios</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937081195-Y5XBH3TFZE6JE55CVZKY/KDS%2BMain.gif</image:loc>
      <image:title>Portfolio - Kitchen Design Studios - Completed: March 2025</image:title>
      <image:caption>Kitchen Design Studios, a Canadian kitchen design firm specializing in design, sales, and installation, approached us with ongoing issues on their WordPress website. To enhance functionality and modernize their online presence, we redesigned their site on Squarespace 7.1, implementing a sleek, user-friendly layout with scrolling and hover animations. The new website is fully mobile-optimized and SEO-enhanced to improve visibility and engagement. A key feature of the redesign was the creation of a dynamic Portfolio page, allowing Kitchen Design Studios to showcase their work more effectively to potential clients. In addition to web design, we provided support with email setup and ongoing website maintenance, ensuring a seamless transition and long-term reliability.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937084827-CVX1KNX7DANTEASNETRA/KDS+1.png</image:loc>
      <image:title>Portfolio - Kitchen Design Studios</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937089556-F7NX40FMXFLYLEAXO2VK/KDS+2.png</image:loc>
      <image:title>Portfolio - Kitchen Design Studios</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937093511-YNB7J0VXH9AFOFCKT7RC/KDS+3.png</image:loc>
      <image:title>Portfolio - Kitchen Design Studios</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/colleen-pittet-therapy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937121998-JZLKAN9KDNDKQLPMQBSO/Colleen%2B-%2BMain.gif</image:loc>
      <image:title>Portfolio - Colleen Pittet Therapy - Completed: Dec 2024</image:title>
      <image:caption>Colleen Pittet is a soon-to-be-graduate Marriage and Family therapist with extensive nursing experience since 2001. She is opening a private practice to support individuals, couples, and families dealing with chronic health conditions such as allergies, autoimmune disorders, and chronic pain. Colleen requested a website that introduces her, showcases her services, and serves as an accessible client portal. We developed a professional brand identity, including a beautiful logo and business cards, reflecting her therapeutic approach. We then designed a fully mobile-optimized website with her requested pages. Colleen provided thoughtfully crafted copy, professional headshots, and valuable feedback, guiding our imagery curation. The final design effectively communicates who Colleen is and what she does, positioning her as a compassionate and knowledgeable therapist ready to support those dealing with chronic health conditions.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937126357-QT90ALBTJJSSEBU5GZS2/Colleen+1.png</image:loc>
      <image:title>Portfolio - Colleen Pittet Therapy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937130338-CZTGU4IMKRA4N766LEXK/Colleen+2.png</image:loc>
      <image:title>Portfolio - Colleen Pittet Therapy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937132330-TH12BFEO7YF9XZL6KDDC/Colleen+3.png</image:loc>
      <image:title>Portfolio - Colleen Pittet Therapy</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/cabrera-peters</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937147839-3W7TLPM1C9ZSYPN82UAK/310ea7d4-04c8-49d5-8439-82b4b8f34af7.png</image:loc>
      <image:title>Portfolio - Cabrera Peters Immigration and Citizenship - Completed: December 2024</image:title>
      <image:caption>Cabrera Peters Immigration &amp; Citizenship approached us to design their branding, website, and scheduler setup for their new immigration consultancy practice. They envisioned a warm, welcoming, and professional website with approximately four pages: Home, About, Services, and Contact Us, including a button to schedule an appointment. Our team delivered a visually pleasing and user-friendly website that is mobile-optimized and SEO-optimized. The website seamlessly combines a professional look with a welcoming feel, reflecting the consultants' expertise and approachability. The design includes warm colors and in intuitive navigation with custom coded service tabs to beautifully display their offerings. The end result is a refined, functional, and inviting online presence that supports the consultants' new practice and enhances their client engagement.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937150160-IIZR2T9JQN4D5YTVDQ3T/68.png</image:loc>
      <image:title>Portfolio - Cabrera Peters Immigration and Citizenship</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937154946-CSP6FXR0ZMMMXGAOX5KT/66.png</image:loc>
      <image:title>Portfolio - Cabrera Peters Immigration and Citizenship</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937156720-1ZTI5HWV6YEOP6YLZ7YM/67.png</image:loc>
      <image:title>Portfolio - Cabrera Peters Immigration and Citizenship</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/soundview</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759260242901-ZV9CAEZ8V8Y7R96IM9TH/Soundview-School-09-30-2025_03_13_PM.png</image:loc>
      <image:title>Portfolio - Soundview School</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759268782705-J2FTDIAVDXARYQ5FS2ES/Soundview-School-09-30-2025_03_13_PM%2B%25281%2529.png</image:loc>
      <image:title>Portfolio - Soundview School</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759260525406-O0MVYAP9PTB41NX9QCUD/Soundview-School-09-30-2025_03_15_PM.png</image:loc>
      <image:title>Portfolio - Soundview School</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759268769648-4LOMFNANB2RIC4WWZNZC/Soundview-School-09-30-2025_03_14_PM.png</image:loc>
      <image:title>Portfolio - Soundview School</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1759260593974-2DT1AYS3UV2EY1KR6TZ1/Soundview-School-09-30-2025_03_14_PM%2B%25281%2529.png</image:loc>
      <image:title>Portfolio - Soundview School</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/flamingo-fitness</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937192443-SFOR9SEX0S17X7A02NYG/Flamingo%2BFitness%2B-%2BMain%2B%2528comp%2529%2B%25281%2529.gif</image:loc>
      <image:title>Portfolio - Flamingo Fitness - Completed: Dec 2024</image:title>
      <image:caption>Flamingo Fitness with Anastasia Vlassov approached us to create a comprehensive online platform that would cater to her growing audience and enhance her brand’s reach. We designed a feature-rich website with extensive custom code to meet her needs. The site includes a VIP members area, a filterable workout library, and multiple workout programs. To support her merchandise sales, we integrated an e-commerce store with branded items. Additionally, we set up email marketing to keep her audience engaged. Extensive training was provided to ensure she could manage and update the site seamlessly. The result is a dynamic, user-friendly platform that empowers Anastasia Vlassov to connect with her community and grow her Flamingo Fitness brand.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937220571-PHHYKGN9FC4ZCRVUOQE1/Flamingo+Fitness+2.gif</image:loc>
      <image:title>Portfolio - Flamingo Fitness</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937224148-2B81DOO296ANAZPLEKBF/Flamingo+Fitness+2.png</image:loc>
      <image:title>Portfolio - Flamingo Fitness</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937226998-IPVBXMHBRISI7DYUSLXE/Flamingo+Fitness+3.png</image:loc>
      <image:title>Portfolio - Flamingo Fitness</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/edgewood-studio</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937319224-C11SUJP90PHB32TDSIQR/Edgewood+1.png</image:loc>
      <image:title>Portfolio - Edgewood Studio</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937325641-Z3WJ978BDD8M5QMAQ80A/Edgewood+2.png</image:loc>
      <image:title>Portfolio - Edgewood Studio</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937332140-938RPZR2SXX86JWVNY49/Edgewood+3.png</image:loc>
      <image:title>Portfolio - Edgewood Studio</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/m1-maintenance-ltd</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937358578-M6R4HV6B98IZEG0NCHK6/M1%2BMaintenance%2B-%2BMain%2B%2528comp%2529.gif</image:loc>
      <image:title>Portfolio - M1 Maintenance Ltd - Completed: Oct 2024</image:title>
      <image:caption>The project highlights include a website redesign with a fresh, modern design incorporating M1 Maintenance's branding and project imagery. We integrated a scheduler for easy discovery call bookings and fully optimized the site for search engines to boost visibility. Additionally, we ensured seamless performance on all devices through mobile optimization and included Google ratings and BBB widgets for enhanced credibility. Our team provided guidance on website maintenance and creating SEO-optimized blog content. Key pages designed for this project include Home, About, Projects, Services, and Contact. This approach not only enhances M1 Maintenance’s online presence but also empowers them to maintain and utilize their digital assets effectively.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937365906-10DOPMXWE1312EYBHG3A/M1+Maintenance+1.png</image:loc>
      <image:title>Portfolio - M1 Maintenance Ltd</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937369185-1RPJDBGXH4F4MHA8M1Z3/M1+Maintenance+2.png</image:loc>
      <image:title>Portfolio - M1 Maintenance Ltd</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937372197-ICTIVSNKYDMR9T3C0CCV/M1+Maintenance+3.png</image:loc>
      <image:title>Portfolio - M1 Maintenance Ltd</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/insightful-life-coaching</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937402251-XZA4FTNK3QG81TYII4KN/Insightful%2B-%2BMain.gif</image:loc>
      <image:title>Portfolio - Insightful Life Coaching - Completed: Oct 2024</image:title>
      <image:caption>We collaborated with Tania, a life coach, yoga &amp; meditation teacher, and facilitator to create a serene and intuitive online presence that mirrors her simple, bright, and ocean-inspired aesthetic. Her new website allows clients to purchase workshops, inquire about corporate offerings, book coaching sessions, and sign up for her Mindful Mondays membership with ease. The user-friendly, fully mobile, and SEO-optimized site also includes a scheduling integration and a membership area for a recorded video library. We ensured she’s equipped with all the tools needed to support her transformative journey.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937408315-WE205AC6NU9A44E8736U/Insightful+1.png</image:loc>
      <image:title>Portfolio - Insightful Life Coaching</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937411034-ZW1ERTW7MFIA4NLWG3Q1/Insightful+2.png</image:loc>
      <image:title>Portfolio - Insightful Life Coaching</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937413793-TX4IVSLKDFM350PRJYT0/Inightful+3.png</image:loc>
      <image:title>Portfolio - Insightful Life Coaching</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/dandelion-cafe</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937450433-Z63NU5685GIK8RL7AZR5/65.png</image:loc>
      <image:title>Portfolio - Dandelion Cafe - Completed: October 2024</image:title>
      <image:caption>We were delighted to partner with Dandelion Cafe to create a brand-new website showcasing their two locations, delicious menu, and convenient online ordering options. Built on Squarespace 7.1, the website embodies a clean, modern aesthetic with a light, airy, and botanical touch that perfectly aligns with the cafe’s fresh, organic, and local focus. We enhanced the site’s search engine optimization for improved visibility and crafted an easy-to-use menu, empowering the team to manage updates seamlessly. A dedicated ordering page highlights their various pickup and delivery options, offering a smooth and enjoyable experience for customers. Incorporating the cafe’s photos and logo along with a few custom details, we aimed to create a cohesive brand experience. Fully responsive, the site ensures an optimal viewing experience across all devices, appealing to a broad audience, especially those in the design-conscious, coastal community of Orange County, California.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937453338-229T0HY4RV8ZO7AYDIE2/64.png</image:loc>
      <image:title>Portfolio - Dandelion Cafe</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937456699-WRPD6F8LFZB8F22LAOX4/Screenshot+2024-11-07+at+1.33.18%E2%80%AFPM.png</image:loc>
      <image:title>Portfolio - Dandelion Cafe</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937460704-916V7UJ7N7CG970DB0NQ/63.png</image:loc>
      <image:title>Portfolio - Dandelion Cafe</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/hotelpro</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937487017-8QXS13IHSSE5XZS2SUFE/HotelPro%2B-%2BMain%2BGif.gif</image:loc>
      <image:title>Portfolio - HotelPro - Completed: Aug 2024</image:title>
      <image:caption>We were thrilled to have the opportunity to work with the HotelPro team on their new website. This is one of the largest websites we’ve worked on and it was a labour of love. We worked hard to develop a clear design style that best meet their needs and ensured their target audience was represented. We also implemented a significant amount of customization, both through our favourite SquareKicker tool and through manual CSS and Javascript injections. The end result is a warm, professional, and visually-engaging website that is fully mobile optimized and features clear calls to action for their website visitors to take. We are thrilled with how this one turned out and have enjoyed working with HotelPro on further additions since launch.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937492491-OO7GQV19WRHPGKV57V2M/HotelPro+-+1.png</image:loc>
      <image:title>Portfolio - HotelPro</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937494486-W9EROXHZ38T5IXPMA3CF/HotelPro+-+2.png</image:loc>
      <image:title>Portfolio - HotelPro</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937496723-Q7WOURSZ8VOVPDGLZDAM/HotelPro+-+3.1.png</image:loc>
      <image:title>Portfolio - HotelPro</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/hillside-ferns</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937534561-XGGJ9ATGL7CLYN4O2LHU/Hillside%2BFerns%2B-%2BMain%2BGIF.gif</image:loc>
      <image:title>Portfolio - Hillside Ferns - Completed: Aug 2024</image:title>
      <image:caption>Our client Emily, reached out to us with a new business in need of branding and a website with scheduler. We worked with her to develop beautiful, earthy branding and crafted a website to outline her offerings, introduce her and highlight her expertise, and allow for clients to book with her. Her website included some custom code, the creation of custom icons, and scheduler setup. We are very happy with how the design turned out and wish Emily and her clients all the best.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937572568-6P4NSIV3OY4GDX9PWV11/HF_secondary_1.png</image:loc>
      <image:title>Portfolio - Hillside Ferns</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937573950-FGSPS95PA3I7FHMPLOY9/HF_emblem_3.png</image:loc>
      <image:title>Portfolio - Hillside Ferns</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937575257-33EOBMIWNQHE6KJKW0SG/HF_primary_2.png</image:loc>
      <image:title>Portfolio - Hillside Ferns</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937578185-7R1RPO9ZBR230V1RZRY4/Hillside+Ferns+-+1.png</image:loc>
      <image:title>Portfolio - Hillside Ferns</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937579785-E1ZPO3M2G1CUE73DC9M0/Hillside+Ferns+-+2.png</image:loc>
      <image:title>Portfolio - Hillside Ferns</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937582436-9019HYP9O8OBOUUY4W7N/Hillside+Ferns+-+3.png</image:loc>
      <image:title>Portfolio - Hillside Ferns</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/strong-core-fitness</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937602373-8FXUKC2QSNYA0BQK9KHH/59.png</image:loc>
      <image:title>Portfolio - Strong Core Fitness - Completed: September 2024</image:title>
      <image:caption>Sara Cumming’s mission is all about helping people feel stronger and more confident from the inside out through fitness. When she came to us to rebrand her business, Strong Core Fitness, and build a new website, we knew we had to create something special that matched her vision. We started by playing with her favorite color—blue! Her new logo is a fun and bold design that cleverly brings together her initials, 'S' and 'C,' in a diamond shape, perfectly capturing that feeling of strength and empowerment. Next, we created a simple, easy-to-navigate website that showcases all of Sara's services, shares her story, and makes it super easy for clients to reach out. Plus, the new booking portal means clients can effortlessly schedule in-person or virtual training sessions with Sara. We’re so excited about how it all came together to reflect Sara’s mission and goals!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937604987-W5GVLPFT3SXN95WKETAS/62.png</image:loc>
      <image:title>Portfolio - Strong Core Fitness</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937609650-WA8E19KZFNHU7MMWJIEB/60.png</image:loc>
      <image:title>Portfolio - Strong Core Fitness</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937611633-73HB3QEQBNKFXNRXASW4/61.png</image:loc>
      <image:title>Portfolio - Strong Core Fitness</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/distant-star-studio</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937622911-IFJBRS0OT95NEIXF3059/58.jpg</image:loc>
      <image:title>Portfolio - Distant Star Studio - Completed: July 2024</image:title>
      <image:caption>Shesna is a passionate watercolour artist embarking on an exciting journey with Distant Star Studio, and she invited us to join her! Together, we developed a visual identity for her new business venture, along with a website to sell prints, showcase recent work, and promote upcoming watercolour workshops. Using her business name as a starting point, we incorporated a shooting star as the icon and built the branding around it. We selected an elegant serif font, complemented by a vibrant color palette of green with hints of blue and pink—colours Shesna often gravitates towards in her work. Shesna now has a brand and website that can grow with her for years to come as she expands her creative business. We're so thrilled to have been a part of her story at DSS!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937625606-6TJPXUG3M764JZVMWE2K/56.jpg</image:loc>
      <image:title>Portfolio - Distant Star Studio</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937628651-YIJB942M74439STA56TT/57.jpg</image:loc>
      <image:title>Portfolio - Distant Star Studio</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937630434-2RLWPX88STTY4528VGPD/55.jpg</image:loc>
      <image:title>Portfolio - Distant Star Studio</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/brenda-duran</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937644410-C7L1EJE06EV4WR05E54X/51.jpg</image:loc>
      <image:title>Portfolio - Brenda Duran - Completed: June 2024</image:title>
      <image:caption>Brenda Duran is a certified communications strategist with over 15 years of expertise in strategic communications, social media, and marketing. She approached us to refresh her branding and website to align with her current needs. The updated colour palette features a bright, monochromatic purple (Brenda's favourite colour) complemented by a vibrant orange for added variety. Her brand icon cleverly combines a scripted 'B' (for Brenda) with a speech bubble (reflecting her communications expertise), creating a distinctive and impactful design. We developed a streamlined, visually appealing website that showcases her past projects, highlights her accomplishments, and facilitates easy contact for potential clients. We’re thrilled with the outcome, which effectively captures Brenda's personality and professional identity in her new visuals.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937648388-NWU4Y3WO9B6SI6TM2EK7/52.jpg</image:loc>
      <image:title>Portfolio - Brenda Duran</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937650294-UM1K9SBFKUWRB834DOQH/54.jpg</image:loc>
      <image:title>Portfolio - Brenda Duran</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937652168-7UOGGN3BI939KO6YO2UM/53.jpg</image:loc>
      <image:title>Portfolio - Brenda Duran</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/efird-nutrition</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937679085-KTOG0BBNP0H9JI4GNMWF/EN%2BHome%2B-%2BMain.gif</image:loc>
      <image:title>Portfolio - Efird Nutrition - Completed: June 2024</image:title>
      <image:caption>Elaina reached out us in need of a website for her new brand. As a registered dietitian of 11 years, she had a rich history in her field and lots of great press mentions to work with. Her branding also came with some beautiful design elements that we used to add some life around the website, adding more personality into transitioning sections to help her content pop. Elaina was an absolute gem to work with, providing us with lots of great content, feedback, and ideas. Our work included designing the pages, creating custom graphics including icons for multiple pages and banner backgrounds using her brand elements. Her website features an Instagram widget, links to her social media, email sign up, a blog featuring her many press mentions, and is well positioned to add additional functionality in the form of courses in the future. This was such a fun project to work on, in such a vital space, and we wish Elaina all the best!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937684749-287XFA63009PBH0WR02X/EN+1+-+About.png</image:loc>
      <image:title>Portfolio - Efird Nutrition</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937688120-F74V7G5794QBNOWN44T5/EN+2+-+Package.png</image:loc>
      <image:title>Portfolio - Efird Nutrition</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937690986-JN3SDNO0NPS1B62XDA9Y/EN+3+-+Slider.png</image:loc>
      <image:title>Portfolio - Efird Nutrition</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/style-haven-2gcej</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937740613-822NKNFKGMM4GSUJMLVS/49.jpg</image:loc>
      <image:title>Portfolio - SeaLyonsCruising - Completed: June 2024</image:title>
      <image:caption>Suzanne, with her two daughters, has a passion for cruising! Traveling with kids can be both challenging and exhilarating, and she wanted a blog to share all things cruising to help others make great choices for their next vacation. Seeking assistance to create a brand and website for her online blog about cruising, travel tips, and reviews, she turned to us for help. We combined visuals of water and a lion for the icon, playing on the words Sea + Lyons (Suzanne's last name). A fun, contemporary serif font was chosen to complement the monochromatic blue colour palette, which extends beautifully across her brand design and website. Squarespace's easy-to-use blog functionality will allow her to post new content and grow her following for years to come.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937752396-RIA4MRCIAGB1DAJL4LKR/SYL_graphic_2.jpg</image:loc>
      <image:title>Portfolio - SeaLyonsCruising</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937756036-UGRHS8KZND3C2SYCHRJA/50.jpg</image:loc>
      <image:title>Portfolio - SeaLyonsCruising</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937758050-6IASEBELGGWIAUPPX1EF/SYL_graphic_1.jpg</image:loc>
      <image:title>Portfolio - SeaLyonsCruising</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/darren-lamar-smith</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937798144-3981D7JUEDLDLA7SVMHE/Darren%2BSmith%2Bmain.gif</image:loc>
      <image:title>Portfolio - Darren Lamar Smith - Completed: June 2024</image:title>
      <image:caption>Darren reached out to us with an existing Squarespace website that needed a little love. He provided us with lots of great assets including headshots, and preferences for his website's colour palette. Together we developed a more streamlined landing page that provided a more dynamic representation of who he is as a person, examples of his previous work, and his robust gallery. We also coded in some anchor links so that visitors to the website can more easily jump to the section of their interest. Darren was an absolute delight to work with and we wish him all the best!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937802663-HQQKA2CJQD0CQDB737RX/DS1.png</image:loc>
      <image:title>Portfolio - Darren Lamar Smith</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937805371-Z8176MGB8T466NZF6OZT/DS2.png</image:loc>
      <image:title>Portfolio - Darren Lamar Smith</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937807160-8K0FMWMLPDKZ6YSOKYZG/DS4.png</image:loc>
      <image:title>Portfolio - Darren Lamar Smith</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/style-haven</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937823338-3KV9H83CPXL2EXJW01V3/SH_Mockups_4.jpg</image:loc>
      <image:title>Portfolio - Style Haven Home Decor - Completed: May 2024</image:title>
      <image:caption>Julie, a full-time realtor, has seen inside countless homes and strongly believes in the benefits of a well-styled home when buying or selling. Her expertise, combined with her passion for helping others curate a space they will truly adore, prompted her to launch Style Haven Home Decor in September 2023. She sought our help to create a brand and website for her online home decor business to assist others in curating their perfect havens. Julie felt a special connection with hummingbirds, so we used bird imagery as the foundation for the design. We chose a classic, feminine font pairing to complement the full-color graphic. Earthy jewel tones and a pop of pink were combined to create her ideal colour palette, which extends beautifully into her web design. We worked closely with Julie to create something she could grow with for years to come as she builds her online business.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937825510-BJO782LA32JB304M1X6P/SH_Mockups_1.jpg</image:loc>
      <image:title>Portfolio - Style Haven Home Decor</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937827486-BXB3N0KYXIB3SSG7QYKD/47.jpg</image:loc>
      <image:title>Portfolio - Style Haven Home Decor</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937829086-WUZRMWGFCTUIXOE914IR/SH_Mockups_3.jpg</image:loc>
      <image:title>Portfolio - Style Haven Home Decor</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/ksv</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937837194-P2SRKAI1GYRGX7NV8JWZ/45.jpg</image:loc>
      <image:title>Portfolio - Kawartha Settlers’ Village - Completed: May 2024</image:title>
      <image:caption>The team at Kawartha Settlers' Village approached us needing a website revamp to stay competitive in their industry. Their main concern was improving the navigation to make it more user-friendly for potential visitors. We addressed this by consolidating their existing pages under broader headings, streamlining the information for easier access. Key features of the new website include a virtual tour page with hand-drawn icons, a dedicated "Visit Us" page, and a section for wedding and general venue rentals. Stylistically, we opted for simple and clean visuals, enhanced with pops of burgundy and a wood panel background. We're thrilled with the results!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937839661-MC03PVR2Z4RPGYXRSTMW/43.jpg</image:loc>
      <image:title>Portfolio - Kawartha Settlers’ Village</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937842415-3O9D9V5H7HR76SMB5T03/46.jpg</image:loc>
      <image:title>Portfolio - Kawartha Settlers’ Village</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937844532-LZFBSZLIK7CT0OW00RDV/44.jpg</image:loc>
      <image:title>Portfolio - Kawartha Settlers’ Village</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/surfside-somatics</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937852228-92DHXIMDKYVORVT2R30S/41.jpg</image:loc>
      <image:title>Portfolio - Surfside Somatics - Completed: March 2024</image:title>
      <image:caption>Over the past 27 years, Betty has been a dedicated physical therapy practitioner in the Nantucket community. Recently, she embarked on a new journey into Somatic healing and sought our expertise to create a visual identity and website that would reflect this new journey. Inspired by the serenity of being surf-side, we crafted a wave icon and paired it with a handmade, textural font. Our colour palette drew from ocean-side hues, embracing warm blues and sandy tones, evoking the coastal vibe. Working closely with Betty, we designed a light and airy website that ensures easy navigation and seamless booking for her clients. The final product not only helps Surfside Somatics stand out in her community but also harmonizes with the local aesthetic. We are thrilled with the outcome and wish Betty all the best in her new endeavour!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937854677-GOB30FO8NTJBG8G8I9H3/39.jpg</image:loc>
      <image:title>Portfolio - Surfside Somatics</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937856445-6IC668KS4H9FMMIKS18E/40.jpg</image:loc>
      <image:title>Portfolio - Surfside Somatics</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937858252-PBTC77H8AKEVPMRRJ407/42.jpg</image:loc>
      <image:title>Portfolio - Surfside Somatics</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/ret-magazine</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937893422-L6KJ7QKK70JD31UPO15Z/RET%2BMain.gif</image:loc>
      <image:title>Portfolio - Real Estate Today - Completed: April 2024</image:title>
      <image:caption>The team at Real Estate Today reached out in need of a website to market their upcoming new magazine. Key features included needing a directory to display their advertisors, professionals in the real estate industry. They also wanted a way to be able to display each month’s editions. And finally, they also wanted an automated form solution that would allow their advertisers to purchase ad space in the magazine and make payment all at once. We helped set them up with Google Workspace, Issuu, and Typeform. We also set up Squarespace Email Marketing with a welcome email automation and provided robust training on how to maintain the website moving forward.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937897318-G9ZL7KHJ5QMKECG95W0H/RET+Pic+1.png</image:loc>
      <image:title>Portfolio - Real Estate Today</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937899172-9PKSYWBMFFRG219TELTK/RET+Pic+2.png</image:loc>
      <image:title>Portfolio - Real Estate Today</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937901280-L249BSM7J8QF39S9SZRX/RET+Pic+3.png</image:loc>
      <image:title>Portfolio - Real Estate Today</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/natalie-leventis-coaching</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937966841-9JFBWALGN4JOOR3V2465/37.jpg</image:loc>
      <image:title>Portfolio - Natalie Leventis Coaching - Completed: April 2024</image:title>
      <image:caption>Natalie Leventis is a health and wellness coach who aims to empower others to achieve optimal health and embrace life fully. She approached us to design a visual identity and website for her coaching business that reflects her Greek heritage and her client-focused wellness practice. An olive branch, a symbol that resonated deeply with Natalie, became the centrepiece of our design. To enhance the elegance of the graphic, we selected soft, feminine typefaces. The olive branch also inspired the colour scheme, blending earthy tones with warm greens. Collaborating closely with Natalie, we crafted an streamlined, beautiful website that makes it easy to connect with new clients. We’re so pleased with the results, which Natalie will be able to grow with for years to come.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937968902-SRJOI2GD4TNUV1NT7QB2/35.jpg</image:loc>
      <image:title>Portfolio - Natalie Leventis Coaching</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937972103-L23A81PKD9IX24GJSQNQ/36.jpg</image:loc>
      <image:title>Portfolio - Natalie Leventis Coaching</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937974100-XEPZY9ZXV65JVNSASJ2T/38.jpg</image:loc>
      <image:title>Portfolio - Natalie Leventis Coaching</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/cedar-swamp-pottery</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937986779-99S8387BBQJUD0SSCA7M/CSP_Mockups_1.jpg</image:loc>
      <image:title>Portfolio - Cedar Swamp Pottery - Completed: January 2024</image:title>
      <image:caption>Cedar Swamp Pottery is a labour of love for ceramic artist Lori Mader, who sought to update her brand and website. Drawing inspiration from her pottery, we revamped her branding using the natural colors characteristic of her work, which has a charmingly imperfect aesthetic. Lori wanted to retain the hand-drawn illustration of her kiln, so we maintained this element in the new design. To complement the logo, we selected a textured font that echoes the handmade quality of her products. We chose earthy neutrals like green, beige, and terracotta; hues prevalent in her glazed pottery. These colours were consistently integrated throughout her website, which features an online store for Lori to sell her creations.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937989028-32JKH2EXM3UWVDWUE98Q/CSP_Mockups_2.jpg</image:loc>
      <image:title>Portfolio - Cedar Swamp Pottery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937991504-IIYN2Z6W2P154DP36N9R/PORTFOLIO+MOCKUPS-3.jpg</image:loc>
      <image:title>Portfolio - Cedar Swamp Pottery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751937994289-H7W4FG5DIDNVZZLZYWNX/CSP_Mockups_3.jpg</image:loc>
      <image:title>Portfolio - Cedar Swamp Pottery</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/psychic-medium-jamie</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938008591-N1S28VVJ8L7VZ93CYA72/PORTFOLIO%2BMOCKUPS-2.jpg</image:loc>
      <image:title>Portfolio - Psychic Medium Jamie - Completed: March 2024</image:title>
      <image:caption>Psychic Medium Jamie leverages her intuitive and empathetic abilities to assist individuals navigating life's hurdles, transitions, and moments of grief. She was seeking to encapsulate her business's essence with a unique brand identity that stood out from other businesses in her industry. For her primary logo, we combined a flowing script font for her name with a unique serif font for her descriptor. Jamie's preference for purple guided us to curate a monochromatic colour scheme with a complementary gold gradient to accentuate the logo. The design includes a whimsical star, reflecting the spiritual aspect of her services. This was such a fun brand to work on and we wish Jamie client all the best!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938011337-NCZ6H1IZ47H3MSAU4L2R/2Artboard+1%403x-100.jpg</image:loc>
      <image:title>Portfolio - Psychic Medium Jamie</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938013676-PUJB9GEVCJQ19QZGO2KY/2Artboard+1+copy%403x-100.jpg</image:loc>
      <image:title>Portfolio - Psychic Medium Jamie</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938017204-8H0F5P9D4H1AB65RKMQK/2Artboard+1+copy+2%403x-100.jpg</image:loc>
      <image:title>Portfolio - Psychic Medium Jamie</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/turning2sports</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938033452-0NBQAIBR6KEZILFN0869/TurningMain.gif</image:loc>
      <image:title>Portfolio - Turning2Sports - Completed: April 2024</image:title>
      <image:caption>Our client, Christi, reached out to us with a big dream to help make kids sports more affordable to families through the creation of an online consignment marketplace. And so we got to work, starting with the development of an eye-catching, vintage-inspired, and sports-centric brand identity. The fonts and colours of which naturally helped bring energy to her website, with provided pictures rounding out the perfect vibe. The website also included custom development in the form of CSS refinement, SquareKicker tweaks, mega menu creation, and an advanced filter functionality for the Shop. Christi was amazing to work with and we are excited to keep working with her on her website maintenance and marketing needs.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938035939-AUN3NNLR19SHSU2W062L/2Artboard+1%402x-100.jpg</image:loc>
      <image:title>Portfolio - Turning2Sports</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938037524-JRFUYDEH47QRQ4WY8KI1/2Artboard+1+copy+2%402x-100.jpg</image:loc>
      <image:title>Portfolio - Turning2Sports</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938039158-B6X9SPQM5Z8TOZM166O3/2Artboard+1+copy%402x-100.jpg</image:loc>
      <image:title>Portfolio - Turning2Sports</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938041667-PYL25QDX4P4UMLP6B83P/Turning2+Pic3.png</image:loc>
      <image:title>Portfolio - Turning2Sports</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938045690-M1Q28RUZ6EGXVZY1J38W/Turning2+Pic2.png</image:loc>
      <image:title>Portfolio - Turning2Sports</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938048438-8AQ3CR8XR6QCK0HMXJN4/Turning2+Pic4.png</image:loc>
      <image:title>Portfolio - Turning2Sports</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/sippin-foodie</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938082114-YFHVJFYB5K74CI9HLOCJ/31.jpg</image:loc>
      <image:title>Portfolio - Sippin’ Foodie - Completed: March 2024</image:title>
      <image:caption>We were thrilled when this project came our way. Sarah (aka Sippin’ Foodie) was looking for a fun, unique brand alongside a website that could serve as a hub for her scrumptious handmade recipes. Developing a unique visual identity was key to standing out and building brand recognition, especially among the myriad of food-focused blogs out there.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938084295-O5AC8IVF8AZBCC7MZQDG/2Artboard+27+copy+7%403x-100.jpg</image:loc>
      <image:title>Portfolio - Sippin’ Foodie</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938086435-MFR1WKT8PI9XOE7ZCSWO/PORTFOLIO+MOCKUPS.jpg</image:loc>
      <image:title>Portfolio - Sippin’ Foodie</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938089242-0330Q8KT0JYM0LYSW75U/2Artboard+27+copy+6%403x-100.jpg</image:loc>
      <image:title>Portfolio - Sippin’ Foodie</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/the-healthy-aging-initiative</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938104193-OH4ORP8Q28FYMQA3GJ9P/HAI.gif</image:loc>
      <image:title>Portfolio - Healthy Aging Initiative - Completed: January 2024</image:title>
      <image:caption>Our client reached out to us on behalf of a research project, the Healthy Aging Initiative — a Boston-based research study for older adults to engage in regular assessment of their healthy aging (like a check-up). They needed a website for recruitment, pushing news, content and events, and housing their video series. We worked with them to refine their branding and design a warm, engaging, and easy to interact with website. We also provided some website training so that their team would feel comfortable and confident maintaining the website moving forward. All in all, our client was an absolute delight to work with, the website turned out beautifully, and we wish them all the best.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938107796-SJO26ZWU713ADKJ42DSB/HAI+1.png</image:loc>
      <image:title>Portfolio - Healthy Aging Initiative</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938110781-U4T5OCPLZRVZAHAY5FGZ/HAI+2.png</image:loc>
      <image:title>Portfolio - Healthy Aging Initiative</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938112773-N6D83V4RACYCXIC88FG3/HAI+3.png</image:loc>
      <image:title>Portfolio - Healthy Aging Initiative</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/art-world-excursions</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938122716-3BG6865SR8A1UD53VI5H/29.jpg</image:loc>
      <image:title>Portfolio - Art World Excursions - Completed: February 2024</image:title>
      <image:caption>Art World Excursions offers luxurious retreats centred around art history. Born from a love for travel and art, each tour is meticulously crafted by professional art historians, ensuring an awe-inspiring experience. Seeking our expertise, their team approached us to develop a brand and website that would appeal to their target audience: guests over 50 who are interested in solo-travel.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938124747-UPXFDBV2GSBB6PKLEDE8/2Artboard+22+copy%402x-100.jpg</image:loc>
      <image:title>Portfolio - Art World Excursions</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938126729-W77OGXLNVEAR84VUN1H3/30.jpg</image:loc>
      <image:title>Portfolio - Art World Excursions</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938128644-NRKBX0JW0WOSER3MHTJA/2Artboard+22%402x-100.jpg</image:loc>
      <image:title>Portfolio - Art World Excursions</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/katie-eastman</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938137108-1GTBW9RZKVIZ409UW1D4/25.jpg</image:loc>
      <image:title>Portfolio - Dr. Katie Eastman - Completed: February 2024</image:title>
      <image:caption>We were thrilled when Dr. Katie approached us to revamp her website and showcase her coaching, consulting, and speaking services. Given that her website served as the primary platform for learning about her offerings and scheduling appointments, our task was to integrate her existing branding seamlessly into the redesign. Drawing inspiration from her vibrant butterfly logo, we aimed to pay homage to it in our design. The gradient colours from the logo became a recurring motif, maintaining consistency throughout the entire website.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938141030-S2NJ18U6SAXMLPLZRCBT/Untitled%2Bdesign.jpg</image:loc>
      <image:title>Portfolio - Dr. Katie Eastman</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938143434-WVXGNWYD0QVAI63Q9FA0/24.jpg</image:loc>
      <image:title>Portfolio - Dr. Katie Eastman</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938145357-3ECEWDWLUJVPJ6RKRMMF/26.jpg</image:loc>
      <image:title>Portfolio - Dr. Katie Eastman</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/oceanseen</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938152903-J3YRLR4J8ZO5BDYYIUB8/28.jpg</image:loc>
      <image:title>Portfolio - Oceanseen - Completed: January 2024</image:title>
      <image:caption>We were thrilled when Oceanseen’s project came our way. They sought an aesthetically pleasing brand that seamlessly integrated with a website dedicated to all things ocean-related, complete with blog and shop functionalities. Creating a unique and memorable “look” was essential to build brand recognition, especially for a blog where readers repeatedly return for valuable information. The foundation of our redesign was Oceanseen's original icon – three lines, one elegantly curved to resemble a wave. To complement the icon, we selected a clean, condensed font that feels fresh, paired with a monospace font for added visual interest.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938154890-A8QO4BI0D28J08I2204O/2Artboard+1+copy%402x-100.jpg</image:loc>
      <image:title>Portfolio - Oceanseen</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938157337-1TC6LO4GEC501DG52RXX/27.jpg</image:loc>
      <image:title>Portfolio - Oceanseen</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938159145-B3TX5YBVEO7FBMU8FFUZ/2Artboard+1_2%402x-100.jpg</image:loc>
      <image:title>Portfolio - Oceanseen</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/prosperity-fit</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938166736-3SC64PFH3FCMSYHIIJCI/PORTFOLIO%2BMOCKUPS.jpg</image:loc>
      <image:title>Portfolio - Prosperity Fit - Completed: January 2024</image:title>
      <image:caption>We were so excited when Jeananne, Prosperity fitness coach and owner, contacted us to breathe new life into her existing brand. A key objective was establishing a unified visual identity across her website, the primary hub for accessing her fitness coaching services and purchasing her healthful, handcrafted products. Developing a branded “look” would also lend into future packaging considerations. The initial logo, showcasing a lotus symbol with special significance in Jeananne's journey, served as the guiding foundation for our redesign. We gave the lotus a hand-drawn touch to enhance and echo the natural feel of the brand. This harmonized seamlessly with the cursive secondary font. We completely revamped the colour scheme, moving away from the initial grey tones and opting for a soothing, green-focused palette that radiates wellness and holistic living.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938169122-TZG9VPVJIXBXF52A6ZTI/P_mockups_1.jpg</image:loc>
      <image:title>Portfolio - Prosperity Fit</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938170714-29F2OGA7U2ZEQ9KX6NF6/P_mockups_3.jpg</image:loc>
      <image:title>Portfolio - Prosperity Fit</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938172175-CLKVUTHG5EDMO2ZUKJX5/P_mockups_2.jpg</image:loc>
      <image:title>Portfolio - Prosperity Fit</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/wellspring-therapeutic-partners</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938179030-GAXXP96QYE0JS4NU3FUP/WTP_concepts-40.jpg</image:loc>
      <image:title>Portfolio - Wellspring Therapeutic Partners - Completed: Nov 2023</image:title>
      <image:caption>When Wellspring Therapeutic Partners entrusted us with the task of refining their brand, we embraced the challenge. Their original logo, adorned with blue tones and a symbolic tree, served as the foundation we aimed to honour and enhance in our redesign. TO maintain a more seamless transition for the brand relaunch, we retained the blues from the original palette. To add a touch of nature and pay homage to the familiar tree element, we introduced a subtle greenery flourish to the "W" in Wellspring.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938182115-77TFOH0HQ56RBH3JKAPV/WTP_concepts-41.jpg</image:loc>
      <image:title>Portfolio - Wellspring Therapeutic Partners</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938183892-M1DPI1L2M97A5L1QL5ER/WTP_concepts-44.jpg</image:loc>
      <image:title>Portfolio - Wellspring Therapeutic Partners</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938186942-OC661FVFLYP1HETV3K36/WTP_concepts-42.jpg</image:loc>
      <image:title>Portfolio - Wellspring Therapeutic Partners</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/obelisk-applied-arts</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938197152-4WY2DDPOM15P44W5B36P/11.jpg</image:loc>
      <image:title>Portfolio - Obelisk Applied Arts - Completed: Dec 2023</image:title>
      <image:caption>Obelisk Applied Arts, led by the multidisciplinary artist Steve Dellicarpini, enlisted our services for a website revamp. The goal was to enhance the client experience for pedestal rentals, emphasize the art fabrication aspect of his business, and showcase his extensive portfolio. Using his established branding, characterized by a monochromatic palette, we crafted a user-friendly and minimalist web interface. Our design facilitates easy navigation to explore his work and seamlessly rent pedestals through an integrated platform.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938199615-GOF1QKVOLAQL3FJF0FD9/12.jpg</image:loc>
      <image:title>Portfolio - Obelisk Applied Arts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938203344-WPLJE8R5QHBM88BXZ5HD/PORTFOLIO+MOCKUPS-4.jpg</image:loc>
      <image:title>Portfolio - Obelisk Applied Arts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938205268-6J7K10SYJ2VBMCUN7CCW/10.jpg</image:loc>
      <image:title>Portfolio - Obelisk Applied Arts</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/bes57</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938212879-FZKWUJQG12F1IEHQVBB1/2Artboard%2B1%2Bcopy%25402x-100.jpg</image:loc>
      <image:title>Portfolio - bès57 - Completed: Nov 2023</image:title>
      <image:caption>When our longtime clients, Emily and Grace, shared their vision for a new clothing store set to open in spring 2024, we were excited to join their creative journey. We embraced their desired vibe—chic, stone, lime wash, wooden decor—and crafted a simple, neutral colour palette that mirrors the space's aesthetic. The combination of a serif + script font brings a timeless and feminine touch, resonating perfectly with their target audience. We're proud to contribute to making their vision a reality, as they enhance the vibrancy of Downtown Fenelon Falls with their chic, women-owned small business.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938215556-9U01DZEKEN92J4S3HTDH/2Artboard+1+copy+2%402x-100.jpg</image:loc>
      <image:title>Portfolio - bès57</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938217371-EGAYTJLUMSHSRX5CWCYN/2Artboard+1%402x-100.jpg</image:loc>
      <image:title>Portfolio - bès57</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938219283-P6DOYBH5Z2O0BZD3GI59/2Artboard+1+copy+3%402x-100.jpg</image:loc>
      <image:title>Portfolio - bès57</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/one-of-everything</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938228230-HFPU5U5038D1ZII17GSE/PORTFOLIO%2BMOCKUPS.jpg</image:loc>
      <image:title>Portfolio - One of Everything - Completed: Nov 2023</image:title>
      <image:caption>The team at One of Everything, a Canadian food culture magazine, sought our help to revamp their website for a fresh look and improved user experience. We prioritized simplicity in the design and colour palette, allowing the stunning imagery and compelling stories to take centre stage. On the homepage, their name is showcased below the navigation to add emphasis and create a different visual experience for the reader. The clean layout serves as an ideal backdrop for their long-form stories about inspiring individuals + businesses, philosophies on food and eating, and their food-centric travel guides. We are thrilled with the results and know these small tweaks will help engage readers and food enthusiasts for years to come.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938231169-J7SYG9RQFVA252S80ZCA/8.jpg</image:loc>
      <image:title>Portfolio - One of Everything</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938233031-L8YQ68MMVH7NMBS2AHPX/6.jpg</image:loc>
      <image:title>Portfolio - One of Everything</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938234749-YNCER4C7WAID1C0PR3G0/7.jpg</image:loc>
      <image:title>Portfolio - One of Everything</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/cable-cable</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938243097-PZ8OVS268AM5W5E40S28/PORTFOLIO%2BMOCKUPS-5.jpg</image:loc>
      <image:title>Portfolio - Cable Cable - Ongoing</image:title>
      <image:caption>In our ongoing collaboration with longstanding client Cable Cable, we've enhanced their marketing across platforms through ad-hoc projects, creating engaging Facebook ads, impactful print collateral, and effective Google ads. We've also provided SEO and social media management services, to help optimize their online visibility and foster a strong digital footprint. Looking ahead, we're excited to continue supporting and elevating the marketing efforts for this fantastic local business.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938246252-GYWV2K6UBV822LBXYFVC/PORTFOLIO+MOCKUPS-6.jpg</image:loc>
      <image:title>Portfolio - Cable Cable</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938247853-ZFZTP5Q5MKBNXQ9M2IZB/17.jpg</image:loc>
      <image:title>Portfolio - Cable Cable</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938249547-RTAJ6S0QA3KO0BHHZQMO/PORTFOLIO+MOCKUPS-7.jpg</image:loc>
      <image:title>Portfolio - Cable Cable</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/empowering-youth-counseling</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938272122-PBSI53REYV2KFQ2XHGWZ/EYC%2B-%2BMain.gif</image:loc>
      <image:title>Portfolio - Empowering Youth Counseling - Completed: Oct 2023</image:title>
      <image:caption>Our client had previously worked for 23 years as an educator and counselor before opening her own practice. We were tasked with creating a new website to portray her brand and offerings with an ideal look and feel that is inviting, vibrant, and empowering. They also wanted to focus on accessibility and ensuring that the website was easy to read with high-contrast colours. Jaimie and her husband had already done some research into preferred colour palettes and did provide a logo and some great imagery to work with. We finalized the colour palette and assisted with additional imagery curation as needed to help her ideal client feel represented. All in all, this client was amazing to work with and the website design came together beautifully, leading to a quick and successful launch.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938276356-CQ1O9KIFULGZP80XCUD3/EYC+S1.png</image:loc>
      <image:title>Portfolio - Empowering Youth Counseling</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938281172-E7NQCQ802076GPR5LVXJ/EYC+S3.png</image:loc>
      <image:title>Portfolio - Empowering Youth Counseling</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938284340-AVKT1RRE55NJM2TMY48J/EYC+S2.png</image:loc>
      <image:title>Portfolio - Empowering Youth Counseling</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/jess-monsey</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938314093-AEBWZ7LGDA92O3UWV87U/2Artboard%2B1%2Bcopy%25402x-100.jpg</image:loc>
      <image:title>Portfolio - Jess Monsey - Completed: Oct 2023</image:title>
      <image:caption>We were honored to receive the green light from Jess Monsey of Live Lead Create to create a unique brand identity for her upcoming website and marketing materials. Jess came to us with a font that resonated with her, which became our guiding star throughout the design process. When we sat down with Jess, we immersed ourselves in her surroundings, drawing inspiration directly from her environment. We even captured screenshots of her rug and decor to weave their hues and motifs into our brand palette. This attention to detail allowed us to create a brand that was not just for Jess but truly an extension of her overall vibe.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938317121-YB2ZGUXES9I35PIL2FN0/2Artboard+1+copy+4%402x-100.jpg</image:loc>
      <image:title>Portfolio - Jess Monsey</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938319060-XYU5FCUHSDM5LBTEHAK3/2Artboard+1%402x-100.jpg</image:loc>
      <image:title>Portfolio - Jess Monsey</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938320698-BANH41N4U7SMUGV1CXRF/2Artboard+1+copy+2%402x-100.jpg</image:loc>
      <image:title>Portfolio - Jess Monsey</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/giftd</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938338114-TH31SR33YD39BNPXLYK1/Giftd%2B-%2Bbox%2B-%2Bgif.gif</image:loc>
      <image:title>Portfolio - Giftd - Completed: Aug 2023</image:title>
      <image:caption>Our client approached us with a DIY website that she wanted to elevate and better reflect her high-quality offerings. Our work started with branding updates including the creation of a brand palette and tweaks to her existing logo. We then got to work on her website, crafting a minimalist style design that emphasized her photos and provided a beautiful flow of content between her imagery and copy. The client requested a moodier feel and after loading in her new brand photoshoot, we were able to achieve a striking contrast of light and dark, showcasing her personality and creating a unique and professional design that better represented her. Our design included some custom code to further refine the design and we also provided light training on how to maintain the design moving forward, as well as how to use a blog-type page to launch her upcoming podcast in an SEO-friendly way. We are so happy to see this website launched and wish our client all the best!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938348662-07AMKOPNA1KP1LKZR9C6/1.png</image:loc>
      <image:title>Portfolio - Giftd</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938351828-92WTZFYKJC6VUTJ582LJ/2.png</image:loc>
      <image:title>Portfolio - Giftd</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938354863-QUELGPBH5XNUQVBO6AMN/3.png</image:loc>
      <image:title>Portfolio - Giftd</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/missy-curl-studios</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938375617-6FT636GR4JDHCR6JPO1C/1.jpg</image:loc>
      <image:title>Portfolio - Missy Curl Studios - Completed: Oct 2023</image:title>
      <image:caption>Our client, Missy, approached us with a dream of establishing a voice and piano lesson studio. Collaboratively, we nurtured her brand identity and seamlessly extended it to a stunning Squarespace website, complete with custom loading animations, vibrant color schemes, and integrated scheduling software. The website featured unique designs, such as the homepage banner, skillfully incorporating her brand's colors and accompanying icons. This endeavor was a true team effort, and we're delighted to have played a part in turning Missy's vision into reality.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938377638-VETR89P5WBFJL81DW36P/2.jpg</image:loc>
      <image:title>Portfolio - Missy Curl Studios</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938379477-KI26JESA2H3U8099QIHG/3.jpg</image:loc>
      <image:title>Portfolio - Missy Curl Studios</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938384002-Z9RIO2R1DD273X1ZMCLY/5.jpg</image:loc>
      <image:title>Portfolio - Missy Curl Studios</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/busy-bee</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938435199-8XPOTQ67600PKFUJCO6P/Busy%2BBee%2B-%2Bmain2.gif</image:loc>
      <image:title>Portfolio - Busy Bee - Completed: July 2023</image:title>
      <image:caption>Our client approached us with established branding for a new start up business. She had a clear vision in mind with great design references, which made this a really fun project to work on. We worked with a combination of provided photos, created graphics including whimsical little bees, and curated premium stock photography. We went with a beachy vibe that really speaks to her location and clientele. Her homepage is streamlined and effective with clear calls to action guiding visitors to her main groupings of services. We also setup a blog page and linked her side business, a locally made honey business. Finally, we also helped integrate Acuity Scheduling and provided training for not only that but also how to do basic website maintenance and add new blogs as needed. We are so happy with how this website turned out and had a great experience working with our client to bring her vision to life.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938438889-KK1UZ04WFL5DIL8VQE09/BB1.png</image:loc>
      <image:title>Portfolio - Busy Bee</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938441759-4OVAZ3C3PF65OWJRRD2A/BB2.png</image:loc>
      <image:title>Portfolio - Busy Bee</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938444954-HSEM4GX6KN4S04TV2L6H/BB3.png</image:loc>
      <image:title>Portfolio - Busy Bee</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/growing-without-schooling</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938456974-7241I40UH66EP6ODH4YX/2Artboard%2B1_1%25402x-100.jpg</image:loc>
      <image:title>Portfolio - Growing Without Schooling - Completed: Oct 2023</image:title>
      <image:caption>We were delighted to collaborate with GWS: Growing Without Schooling, to craft a captivating brand identity. They wanted a brand that would resonate with both children and parents, while authentically representing their unique educational approach and offerings. Our creative journey led us to the perfect solution – a rustic bouquet of wildflowers sprouting from the pages of an open book, symbolizing the shift towards nature-based learning rather than a conventional classroom setting. This design not only exudes a sense of joy but also encapsulates the essence of their programs.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938460106-UBSBK590KEZU6NHVZOCO/2Artboard+1+copy+2_1%402x-100.jpg</image:loc>
      <image:title>Portfolio - Growing Without Schooling</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938462582-IK3CFUWXK2PH73N7ICM8/2Artboard+1+copy+3_1%402x-100.jpg</image:loc>
      <image:title>Portfolio - Growing Without Schooling</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938464467-KC3JBWRTDGKO7X8QYHPU/2Artboard+1+copy+4_1%402x-100.jpg</image:loc>
      <image:title>Portfolio - Growing Without Schooling</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938468779-MFMJQBEYZE3DZUUG8P60/GWS+-+Home.png</image:loc>
      <image:title>Portfolio - Growing Without Schooling</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938472656-YE5VKWQ58BM5CJ42AI5G/GWS+-+Shop.png</image:loc>
      <image:title>Portfolio - Growing Without Schooling</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938476724-FS8SP4DT2F47CLPEG9R5/GWS+-+Blog.png</image:loc>
      <image:title>Portfolio - Growing Without Schooling</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/move-with-love</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938508702-ZTR6AUZ20DB7OLLPC41D/MWL%2B-%2Bmain.gif</image:loc>
      <image:title>Portfolio - Move With Love - Completed: July 2023</image:title>
      <image:caption>This was one of our favourite recent projects to work on. Our client was a total dream to work with and came prepared with a brand photoshoot, lots of great copy, and quickly worked through our client homework. We designed her website with a more editorial style in mind. We really wanted her imagery to shine and create an elevated look and feel to best represent her service offerings. We also helped with integrating Acuity Scheduling and Jotform, and provided training on how to add new blogs, classes, and make a variety of simple maintainence tweaks around the website. Our client is also planning on launching a Video Library members area and we look forward to helping her with that in the near future. We couldn't have had a greater experience working with her to bring her vision to life and we wish her every success with her business.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938515366-WLXOP6FI17X8IVUHUBNY/MLW+1.png</image:loc>
      <image:title>Portfolio - Move With Love</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938519653-KPK3NK6LQCM564KFQR7U/MWL+2.png</image:loc>
      <image:title>Portfolio - Move With Love</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938522511-HP6AUXE6PGWZFSV5AK70/MWL+3.png</image:loc>
      <image:title>Portfolio - Move With Love</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/premier-skating-group</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938539514-41ZOJ2PVZZPKW6C14RX9/Premier%2BSkate%2B-%2Bmain%2B%25281%2529.gif</image:loc>
      <image:title>Portfolio - Premier Skating Group - Completed: July 2023</image:title>
      <image:caption>Our client approached us with an existing website that wasn't working for her the way she wanted and she also wanted to refresh the look and feel with more youthful and energetic branding. So that's what we did! We started with her branding and implemented new typography and colours, evolving her yellow and black palette to include a vibrant pink and turquoise. We also incorporated some youthful graphics and splashes of colour throughout the design and helped to optimize the flow and presentation of her offerings. We also helped to consult with CRM options, which the client dove into, selecting a new service and providing us with the code to integrate on her Classes page as Squarespace's built in option wasn't complex enough for her needs. All in all, we are so happy with how this design turned out and wish our client continued success with her well established business.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938548464-HYRA9RIID5K4P2EZ39X6/Prem+1.png</image:loc>
      <image:title>Portfolio - Premier Skating Group</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938551962-FI9NF5TG5QR75BDKS2C9/Prem+2.png</image:loc>
      <image:title>Portfolio - Premier Skating Group</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938554890-C3Y9AUORC1RB0OGF6AUF/Prem+3.png</image:loc>
      <image:title>Portfolio - Premier Skating Group</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/hallett-pools</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938578386-JFJBQ7SKA5O6AOHB7OO7/v%2Bcopy%2B10%25402x-100.jpg</image:loc>
      <image:title>Portfolio - Hallett Pools - Completed: March 2023</image:title>
      <image:caption>Hallett Pools is a valued longterm clients, and over the years we've collaborated on their brand design, website development, and general marketing needs. In March 2023, their team approached us with exciting ideas for a rebrand. They were keen on developing a new logo that exudes a vintage, timeless charm to establish a lasting identity. The hand-drawn, one-of-a-kind emblem we created perfectly aligns with their vision and will be remembered for years to come. We are delighted with the final result and cannot wait for future collaborations with Hallett Pools!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938581735-YNKRF3DZ39B1N28IPBIS/v+copy+11%402x-100.jpg</image:loc>
      <image:title>Portfolio - Hallett Pools</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938584641-GIE1OF93PM8FEHQG7525/v+copy+14%402x-100.jpg</image:loc>
      <image:title>Portfolio - Hallett Pools</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938590308-SGMVIG5IYOECN4Y9B2R2/v+copy+13%402x-100.jpg</image:loc>
      <image:title>Portfolio - Hallett Pools</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/finger-lakes-refrigeration</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938620090-5D3PSEQ4CV4TR99J3QB6/Main%2BSquare.gif</image:loc>
      <image:title>Portfolio - Finger Lakes Refrigeration - Completed: June 2023</image:title>
      <image:caption>Our client reached out to us with an interest in having a professional website created for his company. His previous website was a few years old and was a DIY project. Our primary goals including ensuring that his branding was better represented through the site's design, improving the overall structure and flow of each page, and updating the navigation experience so that his website visitors have the best possible visual and functional experience when they are wanting to either look at his services in more detail or reach out for a quote. Our client was a dream to work with and provided lots of great insights that helped us better refine our initial concept. All in all, this project was a huge success and we are so happy with how the final website design turned out.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938622445-GHLKQDO0J43DXZCPAIH2/web+pic+1.png</image:loc>
      <image:title>Portfolio - Finger Lakes Refrigeration</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938624375-5BWG9MNB6DOKNJGXB3TQ/web+pic+2.png</image:loc>
      <image:title>Portfolio - Finger Lakes Refrigeration</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938627242-YU7SP9BSN6K8D86JCHAL/web+pic+3.png</image:loc>
      <image:title>Portfolio - Finger Lakes Refrigeration</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/kawartha-art-gallery</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938637614-KXH6WRSGDVW29WWVNNYI/16.jpg</image:loc>
      <image:title>Portfolio - Kawartha Art Gallery - Completed: May 2023</image:title>
      <image:caption>Kawartha Art Gallery holds a special place as one of our esteemed long-term clients. Our collaborative efforts over the years have extended to their brand design, website development, marketing, social media management and more. In May 2023, we helped reinforce and set them apart in the competitive art gallery scene with a fresh and recognizable logo. The vibrant and colourful design seamlessly translated into a website revamp, which is a central hub for promoting events, showcasing local art initiatives, providing opportunities for artists, and more. We love working with the Gallery and can't wait to see what the future holds!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938643943-K4QG5SWAAB1GNXVARLDU/17.jpg</image:loc>
      <image:title>Portfolio - Kawartha Art Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938647448-N7ZAU7WF1LC1AA7HJPN4/PORTFOLIO+MOCKUPS-2.jpg</image:loc>
      <image:title>Portfolio - Kawartha Art Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938651998-YIFPME3OYLWIIH6YSCC4/PORTFOLIO+MOCKUPS-3.jpg</image:loc>
      <image:title>Portfolio - Kawartha Art Gallery</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/teje-counseling</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938671941-33S30GTQ9C5ULLNR6BG7/SquarenRound%2B-%2Bteje.gif</image:loc>
      <image:title>Portfolio - Teje Counseling - Completed: April 2023</image:title>
      <image:caption>Teje approached us with an existing brand and Squarespace website. Her goals included ensuring that her website was mobile optimized and functioning at its best and she was also interested in scheduling setup. The end result was the development of a completely new brand, Teje Counseling, and a new website to go along with it. In addition to a whole new layout, we also designed custom branded graphics, curated professional stock imagery, and implemented custom code to add more unique elements to the final design. We also assisted with Squarespace Scheduling setup and training to help Teje reduce her administrative workload and make it easier for clients to self book and reschedule their appointments. We are so happy with how the final design turned out and wish Teje all the best!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938675338-66D1DJJL99CLAJ3SXHAU/Artboard+1+copy+36%402x-100.jpg</image:loc>
      <image:title>Portfolio - Teje Counseling</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938677385-IUBG6V1S2B4LCXL2HF90/teje1.png</image:loc>
      <image:title>Portfolio - Teje Counseling</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938679824-0U8UGIOOX7RWBHEYX414/Artboard+1%402x-100+%286%29.jpg</image:loc>
      <image:title>Portfolio - Teje Counseling</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938682805-Y4MUJXP9IRRG8B8IZPP4/teje4.png</image:loc>
      <image:title>Portfolio - Teje Counseling</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938684519-JTORE9RM8QD4OPD0GCTM/Artboard+1+copy+42%402x-100.jpg</image:loc>
      <image:title>Portfolio - Teje Counseling</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938686381-THRUZ3NO1NBPEA77GIAM/teje3.png</image:loc>
      <image:title>Portfolio - Teje Counseling</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/eros-counseling-sex-therapy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938703723-UC82JPATYH0KJ5WRTP4H/2%2B%25283%2529.png</image:loc>
      <image:title>Portfolio - Eros Counseling + Sex Therapy - Completed: March 2023</image:title>
      <image:caption>Darrin Pfannenstiel approached us via 99Designs looking to update his branding to better suit his evolving business and clientele. We worked to bring together elements that both represent the brand name Eros (the son of Aphrodite, goddess of sexual love and beauty), but also the professional elements and sophistication of his business practice. To achieve the final look, we took elements of Eros's bow and arrow, to create the upward point in the logo icon. This is a subtle nod to the god (no pun intended) but also represents the upward trajectory of your life when practicing therapy, and the betterment of oneself.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938709130-H7KPMXF7RFHO9YNV92VX/1+%282%29.png</image:loc>
      <image:title>Portfolio - Eros Counseling + Sex Therapy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938710672-LE67ULCNEU8OVHMTW512/4+%281%29.png</image:loc>
      <image:title>Portfolio - Eros Counseling + Sex Therapy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938712245-GC6FWK3L826I57YXVIML/8+%281%29.png</image:loc>
      <image:title>Portfolio - Eros Counseling + Sex Therapy</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/sight-eyecare</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938731579-G33PI2JBTQHZ0SHJ53CG/SquarenRound%2B-%2BSight.gif</image:loc>
      <image:title>Portfolio - SIGHT Eyecare - Completed: April 2023</image:title>
      <image:caption>Dr. Marianne Moayer connected with us with the goal of having a new website designed that better reflected her brand, services, and location. We got to work creating a compelling new design on Squarespace 7.1, improving the overall design and layout, and also adding unique touches via custom code. We created an interactive Eyewear page to represent the different brands that are carried. Finally, we also provided website training and recommendations for next steps to ensure that Marianne feels confident making a variety of simple updates and understands how the platform can be used to meet even more of her needs.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938736438-CFYVA1I9SUFFPDVL8MWA/Sight+1.png</image:loc>
      <image:title>Portfolio - SIGHT Eyecare</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938739621-C528WYNSGSRSA6PJEX0A/Sight+2.png</image:loc>
      <image:title>Portfolio - SIGHT Eyecare</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938742669-U9N39MBNRBITGOTOEVKU/Sight+3.png</image:loc>
      <image:title>Portfolio - SIGHT Eyecare</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/dsa-lighting</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938766053-8JAUHILRHZRAYJBV2MGR/dsa-g.gif</image:loc>
      <image:title>Portfolio - DSA Lighting - Completed: February 2023</image:title>
      <image:caption>Our client reached out to us with an outdated website and a desire to modernize the design and expand on needed functionality that would allow visitors to their website to better browse manufacturors and search for specific products. This was a huge endeavour that required a lot of complex code and plugins. We effectively repurposed e-commerce functionality into a working wishlist feature using multiple Squarespace plugins that we customized to our clients needs. All in all, the project was a huge success and we provided our client with training so that they can maintain their website with ease.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938771094-IKIS0UHA61KO6OUH6S1Q/dsa4.png</image:loc>
      <image:title>Portfolio - DSA Lighting</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938773679-8AN4KWD6BDM0ZJBUCB1I/dsa3.png</image:loc>
      <image:title>Portfolio - DSA Lighting</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938778785-C9ZVJNAZIGYZ4IDM2RK4/dsa2.png</image:loc>
      <image:title>Portfolio - DSA Lighting</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/explore-fenelon-falls</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938802482-R78ENIGF8ZKMFY242N1D/Eff-g.gif</image:loc>
      <image:title>Portfolio - Explore Fenelon Falls - Completed: January 2023</image:title>
      <image:caption>The Fenelon Falls &amp; District Chamber of Commerce is one of our oldest clients and they were overdue for a new website design. We helped them make the switch to Squarespace 7.1 and provided a complete top-to-bottom redesign to modernize the look and feel of the entire website. We ensured that there was a more effective focus on both tourism opportunities in Fenelon Falls as well as more interactive member directory to help local area businesses shine. We continue to work with the EFF brand on a daily basis offering marketing (social, event, e-campaign) support and ongoing website maintenance.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938805420-VWLMWPJCTXN5SDY87D1H/13.jpg</image:loc>
      <image:title>Portfolio - Explore Fenelon Falls</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938807245-Q493BDN1IRA9YI6GM7XW/IMG_3951.jpg</image:loc>
      <image:title>Portfolio - Explore Fenelon Falls</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938809753-2RPXT9JUD4R6VLFUCVW9/14.jpg</image:loc>
      <image:title>Portfolio - Explore Fenelon Falls</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/clearwater-construction</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938819947-7KBLHFLQ7AIUC2WLE3WC/clear-g.gif</image:loc>
      <image:title>Portfolio - Clearwater Construction - Completed: February 2023</image:title>
      <image:caption>Our client reached out to us with a Squarespace website that they had started on but that wasn’t meeting their needs or reflecting their branding. We started from scratch with a new design that really allowed their branding to shine. We created a modern, interactive design with a scrolling, actionable homepage, and pages that better outline their services and rich portfolio of projects. We have also offered SEO consulting to this client to help improve their Google ranking.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938823141-YVVCFNR5YSVN6AGZKJU9/cle1.png</image:loc>
      <image:title>Portfolio - Clearwater Construction</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938826357-IYSZ7CDJDO9V2QMI8EMI/cle2.png</image:loc>
      <image:title>Portfolio - Clearwater Construction</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938828218-WNHJ4ZHVIAMG7C8B576Y/cle3.png</image:loc>
      <image:title>Portfolio - Clearwater Construction</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/vm-psychology</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938840884-SIHCJF3SX4KUP5KRRDGR/Vm-g.gif</image:loc>
      <image:title>Portfolio - VM Psychology - Completed: January 2023</image:title>
      <image:caption>Vania reached out to us with existing branding and a successful psychology practice located in New Zealand. We worked with her to develop a fully custom website design to help her branding shine, make it easy for her clientele to book sessions with her, and for her to offer her training expertise to other professionals in her field. Our work included scheduling setup and training on how to add new offerings to her website. We continue to assist with website maintenance as needed.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938847733-3HCPNW5Y54EWQ25PU2GJ/vm-1.png</image:loc>
      <image:title>Portfolio - VM Psychology</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938849963-ORQEA6O5MHTK9GPUH9PC/vm-3.png</image:loc>
      <image:title>Portfolio - VM Psychology</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/1751938853053-BN47Y251JNYYEVR1DCQS/vm-4.png</image:loc>
      <image:title>Portfolio - VM Psychology</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Beauty</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Non-Profit</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Therapy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Spirituality</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Products</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Coaching</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Support</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Psychology</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/E-Commerce</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Corporate</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Wellbeing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Profile</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Arts</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Design</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Tourism</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Education</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Real</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Lifestyle</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Membership</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Blog</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Sports</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Construction</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Health</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Government</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Culinary</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/SaaS</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Local</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Food+%26+Drink</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Eco</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Services</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Pets</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Travel</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Real+Estate</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Consulting</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Healthcare</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Renovations</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/category/Community</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/Business+Cards</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/E-Commerce</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/Brand+Refresh</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/Branding</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/Squarespace+Scheduling</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/Marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/Google+Ads</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/Print+Design</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/Signage</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/Digital+Ads</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/Social+Templates</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/Social+Media+Management</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/Graphic+Design</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/portfolio/tag/Website+Design</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.launchworthy.co/brand-strategy-design</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/8f4a360d-6c3a-4a2e-8faa-731191350d3a/LW_BrandCaseStudies-48.png</image:loc>
      <image:title>Strategic Brand Design That Connects &amp; Converts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/3955c209-e9d9-4766-8ed0-8ff0a6146ed2/LW_BrandCaseStudies-47.png</image:loc>
      <image:title>Strategic Brand Design That Connects &amp; Converts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/a97d4098-7fb4-41e9-818a-6702f7bac2cb/LW_BrandCaseStudies-44.png</image:loc>
      <image:title>Strategic Brand Design That Connects &amp; Converts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/ca688a4b-f4f4-4d7a-91a6-86c758854720/LW_BrandCaseStudies-46.png</image:loc>
      <image:title>Strategic Brand Design That Connects &amp; Converts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/f8dbd894-2422-4b61-8a16-f5749c7b0048/LW_BrandCaseStudies-45.png</image:loc>
      <image:title>Strategic Brand Design That Connects &amp; Converts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/98de819c-786d-467e-aef4-63266b677f95/LW_BrandConcept.png</image:loc>
      <image:title>Strategic Brand Design That Connects &amp; Converts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/5b5e3024-6980-4036-895c-fbcf031eaf59/1.png</image:loc>
      <image:title>Strategic Brand Design That Connects &amp; Converts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/05a8d81f-96f0-477e-8925-0bf440f6feab/2.png</image:loc>
      <image:title>Strategic Brand Design That Connects &amp; Converts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/e3e046e1-966e-4a32-b916-e40464323bcd/3.png</image:loc>
      <image:title>Strategic Brand Design That Connects &amp; Converts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/840b6588-7cde-4ab4-8b81-5033d281bea1/5.png</image:loc>
      <image:title>Strategic Brand Design That Connects &amp; Converts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68438b86da0a5d72e589f1d8/a056a757-d7db-40fc-adb0-6c9fbd6a6a40/6.png</image:loc>
      <image:title>Strategic Brand Design That Connects &amp; Converts</image:title>
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